Despite “rumors” to the contrary, vacation rental guests are extremely satisfied with their accommodations and rental experience.
According to PhoCusWright's landmark study of the industry called Vacation Rental Marketplace: Poised for Change, nine in 10 vacation rental guests intend to rent again within three years and would recommend to a family member or friend. Nine out of 10! You cannot do much better than that!
How do these rumors get started? It’s the usual suspects. One bad apple spoils the barrel. In other words, guests who are not satisfied, or worse – have a BAD experience and their accommodations are not clean or do not live up to expectations, tell everyone. And the industry suffers by reputation.
How do we fix this? We keep sharing all the success stories, great reviews and testimonials. AND, continue to deliver great condos, cabins, vacation homes, villas and GREAT SERVICE.
Congratulations Vacation Rentals Managers. Keep up the great work and brag a little. You’ve earned the right! The PhoCusWright!
AND, if you would like to see how easily Bookt can integrate your success stories, great reviews and testimonials into your online marketing approach, please call us today at 1-800-941-0868 x 934 or reach out via email to joel@bookt.com today. Ask me about Bookt's Summer Specials! There has never been a better time to Get Bookt!
Posted by Joel Fellman on 7/15/2009 0 Comments